Astute Work at Home Online Business Owners Find a Better Model For Marketing a Book and Making Money
A New BUSINESS WEB HOSTING Report:
From One Future Thinking Internet Solopreneur to Another
During a recession like this, finding new ways to increase profits is always the most rewarding experience for every corporate executive.
How does this happen? Amazingly, it really should not be any surprise that the absolute top way that is discovered for the manager improve the bottom line is to market a book and make it a bestseller.
Congratulations, you’ve decided to publish a book…that’s great! Being a bestselling author can gain you credentials and help your business draw more customers If such things are your only reasons, then it would be important to learn to market your book fast. But you might miss one of the best reasons for having a book if you just concentrate on getting it done fast. That reason is to make money
The quick and easy way to attract more recognition and clients is “slowing down and taking the time to create a bestselling business around your book”, says top business advisor DrProactive Randy Gilbert. DrProactive says you will end up with a more money, an outstanding book, and a passive income far in excessive of what you would have otherwise made with just a book.
It can make you a bestselling author, and a millionaire at the same time, which is why DrProactive named “bestselling business”. Getting busy and starting to write and market a book that has a business built as an integral part of it, is critical.
No matter what subject your book is about, there are several ingredients that are helpful when marketing your book. If you want to sell lots of copies and make it a bestseller, then some features are essential. For instance, it is common knowledge that you need to have an ISBN number and an EAN barcode, plus certain bindings and features, so that retail bookstores can sell your books for you.
However, there are several less known features you should add to expand the marketability of your book. For instance, almost every New York Times Bestseller has certain features and it would be wise to incorporate them into your book so that you improve your chances of being one of them too.
Below are 7 of the top book features that will make your book much easier to market and promote to bestseller status. When you incorporate these features into your book from the beginning, your book will have an enormous advantage over the other books on the shelf.
Feature 1 – Find a powerful theme and build it out. Your book needs an exciting, attention-grabbing title. Write your book outline to be specific about what will attract the right people to your book. Don’t just grab a bunch of your best ideas and slap a cover on it. That will get you a book, but it won’t be a bestseller. You want something that you (and others) will be proud to promote.
Feature 2 – Become known as the top expert by collecting stories from others. Ask people to share a personal story in such a way that it has a self-help element. You’ll reach many more people with stories that teach the reader how to apply a lesson to their own problem than just a dry list of instructions. Tips, strategies, insider secrets, specific examples, and important resources are things you should add to every story, whether it be yours or others.
Feature 3 – Quote lots of experts and you’ll build in promotional value. Each quote should be selected to fit in the topic and message of that chapter. Consider using quotes from “live” people who might be flattered enough so that they tell others to buy it and help with promoting your book to their customer list. And, they might even buy some for themselves to give away to colleagues and special clients.
Feature 4 – Be proactive in asking for interviews and endorsements, and selecting a great person to write the Foreword of your book. Interview other experts if you can and use the opportunity to get relevant examples for your section of the book and audio clips for promotion. These interviews and testimonials will add credibility to your book.
Feature 5 – Give credit to the individuals and groups who helped create the book. You can also try to find a company to cover the costs in return for notable attention in your book. Finding a partner to sponsor you in your book promotion is often very beneficial.
Feature 6 – Your book will be much easier to read and reference if you include an index. This is often an overlooked feature, however it makes your book more saleable to libraries, which of course is a huge buyer of books and will increase your reading audience..
Feature 7 – Make a list of associations, organizations, services, agencies, and other professionsals in fields around the subject of your book, and include it in your book as a topical rolodex in the resource section of your book. This feature will help increase your audience, and give those listed in the rolodex a reason to help you distribute and promote the book.
Extra Feature – Include a bibliography. Many people want to buy copies of books that reference their own book in a bibliography. Also, it makes your book more attractive those doing research. You can list the books of all the authors who were interviewed, quoted, or who gave stories and examples.
ACTION STEP:
The more features above you can add to your book, the easier it will be to market and promote. Especially focus on the features that get other people involved in your book, because the more that you involve others and promote them, the more likely they will help you in promoting your book… it is called the Law of Reciprocity and it works like a charm.
If you want to find out how to market a book so that it makes money and becomes a bestseller, then use the formula that top authors use to achieve that goal. Choose to use the Key Factors outlined above and keep your eye on the ball, and you’ll knock it out of the park
Filed under Webhosting by Sean Thomson.